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王兵:公关赋能之【不能再靠公关部那几条“枪”了】
2018-07-29 2682
简介

人人皆媒时代,公关如何顺势而为? 很多人更多地关注公关的技能,其实并没有抓到问题的本质。 互联网到底改变了公关的什么?这才是问题的核心。 我认为,公关的组织架构与运作机制,才是更底层的问题,也是更应该被重视的。公关赋能,就是要构建新的充分前置与下沉的公关组织架构与运作机制。打破公关部门的集权,让公关以一种思维,并把公关的工具、资源、方法,释放出来,渗透到企业的研发、生产、运营、营销、服务等各职能中去发挥作用,像“空气”一样无处不在,而不像“钱包”一样,成为少数人的特权或负担。

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Message:Exception of type 'System.Web.HttpUnhandledException' was thrown.
Source:System.Web
StackTrace: at System.Web.UI.Page.HandleError(Exception e) at System.Web.UI.Page.ProcessRequestMain(Boolean includeStagesBeforeAsyncPoint, Boolean includeStagesAfterAsyncPoint) at System.Web.UI.Page.ProcessRequest(Boolean includeStagesBeforeAsyncPoint, Boolean includeStagesAfterAsyncPoint) at System.Web.UI.Page.ProcessRequest() at System.Web.UI.Page.ProcessRequest(HttpContext context) at System.Web.Mvc.ViewPage.ProcessRequest(HttpContext context) at System.Web.Mvc.ViewUserControl.ViewUserControlContainerPage.ProcessRequest(HttpContext context) at System.Web.Mvc.ViewPage.RenderView(ViewContext viewContext) at System.Web.Mvc.ViewUserControl.RenderView(ViewContext viewContext) at System.Web.Mvc.WebFormView.RenderView(ViewContext viewContext, TextWriter writer, Object instance) at System.Web.Mvc.Html.RenderPartialExtensions.RenderPartial(HtmlHelper htmlHelper, String partialViewName, Object model, ViewDataDictionary viewData) at System.Web.Mvc.Html.SDRenderPartialExtensions.SDRenderPartial(HtmlHelper helper, String partialName, Object model, ViewDataDictionary viewData, Action`2 expFunc)
Message:Collection was modified; enumeration operation may not execute.
Source:mscorlib
StackTrace: at System.Collections.Generic.List`1.Enumerator.MoveNextRare() at ASP.views_space_spacerightbar_v2_ascx.__Render__control1(HtmlTextWriter __w, Control parameterContainer) in d:\webs\subsite-pc.jiangshi.org\Views\Space\SpaceRightBar_v2.ascx:line 52 at System.Web.UI.Control.RenderChildrenInternal(HtmlTextWriter writer, ICollection children) at System.Web.UI.Control.RenderChildrenInternal(HtmlTextWriter writer, ICollection children) at System.Web.Mvc.ViewPage.Render(HtmlTextWriter writer) at System.Web.UI.Page.ProcessRequestMain(Boolean includeStagesBeforeAsyncPoint, Boolean includeStagesAfterAsyncPoint)
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